Empreendedores zumbis: empreendedorismo inicial que não cria um negócio no contexto latino-americano
DOI:
https://doi.org/10.18046/j.estger.2020.156.3610Palavras-chave:
empreendedorismo, empresário zumbi, empresa, capital sementeResumo
Esta pesquisa propõe um modelo teórico sobre o fenômeno dos empreendedores zumbis, que identificam oportunidades de negócios, com sucesso nos estágios iniciais de incubação e financiamento, mas que têm dificuldade em estabelecer uma empresa de longo prazo. Nesta pesquisa, foi analisada a correlação da percepção de oportunidade, intenção empreendedora, atividade empreendedora e empresas estabelecidas do Global Entrepreneurship Monitor e do Capital Semilla no Chile. Os resultados indicaram as seguintes associações: intenção empreendedora e atividade empreendedora; percepção de oportunidade e atividade empreendedora; intenção empreendedora e empresas estabelecidas; empresas estabelecidas e atividade empresarial. Além disso, identificou-se que o apoio do mentor, a qualidade da ideia empreendedora e a experiência do fundador apresentam associação inversa com o fenômeno do empreendedor zumbi.
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