Entendimentos e desentendimentos da pesquisa empírica da visão baseada em recursos: uma abordagem exploratória
DOI:
https://doi.org/10.18046/j.estger.2018.149.2828Palavras-chave:
Método, Visão baseada em recursos, Teoria econômica, Teste empírico, HeterogeneidadeResumo
Este é um ensaio teórico cujo objetivo é explorar as influências da teoria econômica no teste empírico da Visão Baseada em Recursos (VBR). Argumenta-se que apesar da ativa influência da Economia na construção teórica da estratégia, há importantes adaptações conceituais que colocam novos desafios para pesquisa empírica. Nesse sentido, demonstra-se que os pressupostos centrais de heterogeneidade e mobilidade imperfeita dos recursos são perdidos ao testar a teoria com ferramental econômico por duas razões: (1) a agregação dos dados que os testes econômicos necessitam e, (2) o reconhecimento de fatores isolados como determinantes do fenômeno. Assim, aponta-se a necessidade de repensar o ponto de partida da investigação empírica da VBR, com sugestão de novas técnicas ou abordagens.
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